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You Get What You Pitch For

You Get What You Pitch For

TV’s most popular pitchman reveals the secrets of pitching to get what you want in virtually any situation.

Anthony “Sully” Sullivan went from selling car washers in rainy Welsh street markets to selling to audiences of millions around the world as the face of OxiClean. How did he do it?

Convincing people to give you what you want is an art form that takes charisma and confidence. But no great pitchman achieves success based on those quali­ties alone. The good ones make themselves great with practice and discipline, mastering a series of skills that Sullivan dubs the ten “Pitch Powers.” These are essen­tial techniques he’s learned in more than twenty-five years “on the joint” (that’s pitchman-speak for the area where you’re selling).

For the first time ever, Sullivan reveals the secrets behind his seemingly superhuman ability to persuade others–even if they start out regarding you with sus­picion or even hostility. Do it right and you’ll change minds, open doors, get opportunities, turn adversar­ies into allies, make more money, and gain the kind of confidence that makes other people want to know you.

From the first Pitch Power (“Know Your Acceptable Outcomes”) to the last (“Finish with Confidence”)–with invaluable strategies along the way on using your flubs to get a laugh, how to deal with push-back, and more–Sullivan reveals that pitching is all about engaging a person face-to-face and eye-to-eye so they feel like you’re speaking directly to them, even if there are fifty other people in the room. It’s turning a crowd of strangers with their arms folded into a legion of fans ready to say “yes” enthusiastically to whatever you propose, what Anthony Sullivan calls fierce agree­ment. It’s the power to get the job, get the girl (or guy), get the part, make money, get better service, advance your career–do just about anything you want to do.
Why Will No One Play with Me?

Why Will No One Play with Me?

MOM’S CHOICE AWARD WINNER

From renowned parent expert Caroline Maguire, Why Will No One Play with Me? is a groundbreaking program that has helped thousands of children struggling with social skills to make friends, find acceptance, and have a happy childhood.

Every parent wants their child to be okay–to have friends, to be successful, to feel comfortable in his or her own skin. But many children lack important social and executive functioning skills that allow them to navigate through the world with ease.

In-demand parenting expert and former Hallowell Center coach Caroline Maguire has worked with thousands of families dealing with chronic social dilemmas, ranging from shyness to aggression to ADHD, and more. In this groundbreaking book, she shares her decade-in-the-making protocol–The Play Better Plan– to help parents coach children to connect with others and make friends. Children of all ages–truly, from Kindergarten to college age– will gain the confidence to make friends and get along with others, using tools such as:
*Social Sleuthing: learn to pay attention to social cues
*Post-Play Date Huddles: help kids figure out what to look for in a friendship
*Reflective Listening: improve your child’s relationship with their peers

With compassion and ease, this program gives parents a tangible, easy-to-follow guide for helping kids develop the executive function and social skills they need to thrive.
The Trainable Cat

The Trainable Cat

“I have to hand it to Bradshaw and Ellis: Once you suss out their basic cat-training philosophy, their methods totally work.” — Slate

We often assume that cats can’t be trained, and don’t need to be. But in The Trainable Cat, bestselling anthrozoologist John Bradshaw and cat expert Sarah Ellis show that cats absolutely must be trained in order to enrich the bond between pet and owner. Full of training tips and exercises — from introducing your cat to a new baby to helping them deal with visits to the vet — The Trainable Cat is the essential cat bible for cat owners and lovers.

“I doubt you’ll find a more well-informed or scientific book on cats that better shows you how feline thinking works.” — Times (UK)
The Secret Pulse of Time

The Secret Pulse of Time

Have you ever fantasized about having more time-now, this minute, to accomplish everything you need and want to get done today? Or wondered why time flies when you are thoroughly engrossed in something? Or why minutes pass so slowly when you’re standing in line at the store or airport, or on hold waiting for a customer service rep to answer your call? Or how, simply, to find more time to relax and unwind? Now, with The Secret Pulse of Time, already a longstanding best seller in Germany, internationally best-selling and award-winning science writer Stefan Klein has crafted what amounts to “operating instructions” for time. “We are all taking part in a giant experiment in dealing with time,” Klein writes-and his aim with this book is to help us each to understand “the degree to which our experience of time hinges on our outlook on life.”

With his journalist’s unerring eye for the telling detail, Stefan Klein effortlessly combines original investigation and reportage, personal revelation, and a wide-ranging, commanding presentation of scientific research among disciplines including brain physiology, social psychology, philosophy, and Einsteinian physics-with the goal of guiding us not only to better master time but also to understand why we so often fail to do so. Woven into his narrative are dozens of practical ways to make sense of and gain control over time, including: How not to lose your head when a deadline is quickly approaching How the present becomes a memory-and vice versa How to attune to your inner clock for more productive, satisfying days How to avoid becoming worn out by the fast tempo of modern life Popular science at its very best, The Secret Pulse of Time awakens us to and empowers us with the idea that time is far more at our disposal than we have ever before realized.
The Real Deal

The Real Deal

“Shortly after we set up shop, the four of us and our wives convened at Arthur’s home on Long Island to celebrate. It was a festive occasion, and we all openly shared our aspirations. To this day, I remember the others stressing over and over their desire to become wealthy. Given that Joanie and I were raising two toddlers and lived nearly hand-to-mouth, the talk was certainly seductive. Still, what I remember most from that dinner was my declaration that the money should be secondary-what mattered more to me was to build a great firm: one that would lead the industry, employ lots of people, endure over many years, and, importantly, command respect. Over the next forty-three years, I never altered my priorities.”– The Real Deal

The Sandy Weill story is truly one for the ages. Starting with $30,000 in borrowed cash in 1960, and relying on uncanny entrepreneurial instincts, Sandy created one of the leading securities firms in the U.S. and became one of the best known businessmen in the world. After selling his company to American Express and becoming its president, he experienced a professional setback. Undaunted, he cannily parlayed it into a second career, starting over with a sleepy consumer loan company called Commercial Credit, which over the next seventeen years he transformed into the leading global bank, Citigroup. During this span, Weill as chairman and CEO delivered an astounding 2,600 percent return to investors-better than legendary CEO Jack Welch or investor Warren Buffett during that same period.Yet success is never an easy path, and Weill divulges the highs and lows.



His ascent to power has been documented by the media over the years, but never before has Weill revealed the brutally honest and unvarnished side of an astonishing life and career.And Weill goes further, sharing his love of philanthropy, a journey that took him “from a mediocre bass drummer in my high-school marching band to the chairmanship of Carnegie Hall.” He brings readers into his personal life, introducing them to his wife, Joan, his daily inspiration, and discussing his relationships with competitors and colleagues alike, including proteges like Peter Cohen and Jamie Dimon. Along the way, he shares the most important lessons he learned in business and in life.



From a middle-class Brooklyn childhood to corporate legend, philanthropist, financier, and chairman emeritus of Citigroup Inc., The Real Deal tells a remarkable story-that of a financial superstar who always loved the game more than the gold.
The Millionaire Zone

The Millionaire Zone

When it comes to making a change in our lives, there is nothing more frightening than taking a financial risk — starting your own business, investing money, or making a career change. Not anymore. Now you can achieve your financial dreams without having to go it alone. By showing you how to stay in your comfort zone, nationally recognized financial expert Jennifer Openshaw eliminates the roadblocks between you and your financial rewards. This book will help you make the change you’ve always thought about but were too afraid to try. With Jennifer’s straightforward, simple approach, youll leave behind all the excuses that hold so many of us back from making the changes necessary to achieve our financial goals. You’ll learn how to use what’s already at your fingertips — the people, places, and opportunities closest to you — to make money. Along with her seven winning strategies unlocking the secrets to your first million, she includes advice on: How to make people want to help you
Three powerful ways to turn a “No” into a “Yes”
How to connect with top decision-makers
How to create your own advisory board
Dealing with debt — and more
Turning your passions into profits Jennifer will also inspire you with the stories of how some of America’s wealthiest people got where they are today by applying the principles at the heart of this book. Plus, in these pages you’ll find groundbreaking research based on surveys and interviews with over 3,000 Americans on how they used familiar things to research financial security. To get you on the path to bigger and better things, Jennifer includes a Millionaire Zone Profile assessment with this book plus a 30-Day Getting Started Program to turn your passions into profits. The Millionaire Zone will not only change your life but the way you operate in the world. Whether you’re an employee, investor, or entrepreneur, you’ll discover what other “Zoners” already know: That surrounding yourself with familiar things — what Jennifer calls your LifeNet — will empower you to overcome your fears and move your financial life from neutral to high-gear. Thousands of people have reached the Millionaire Zone using Jennifer’s winning strategies. Now it’s your turn!
The Little Book of Life Skills

The Little Book of Life Skills

With tips from leading experts in every field, The Little Book of Life Skills is the practical guide on how to solve the trickiest tasks in your day and make life a little easier.
We all have areas of our lives that make us feel disorganized, unprepared, or stressed out. From creating a calmer morning routine to setting yourself up for a good night’s sleep, and everything in between, there are easy and proven ways to do things better. Whether you need advice on how to end an argument, iron a shirt, or keep your inbox under control, Erin Zammett Ruddy has spoken to experts including Rachael Ray, Dr. Oz, Arianna Huffington, and condensed their wisdom into easy to follow steps for all of life’s simple and not-so-simple tasks, such as:
  • Working from Home Effectively
  • Keeping a Houseplant Alive
  • Giving Constructive Feedback
  • Arranging the Perfect Cheese Board, and many more
The Little Book of Life Skills offers simple strategies for being better grown-ups. It’s the perfect guide for anybody who wants to get organized, be more efficient throughout the day, and finally learn the best way to fold that #$% fitted sheet.
The Fearless King

The Fearless King

From the New York Times bestselling author of The Marriage Contract comes a sexy romance full of family secrets, riveting suspense, and a pretend boyfriend who makes one woman start to feel things that are all too real.

Named one of the “Hottest Romances of 2019” by Goodreads!
Named one of the “Best Romantic Suspense Novels” by The Booklist Reader!

Journey King is an expert at managing the family business. But when her father returns to Houston hell-bent on making a play for the company, Journey will do anything to stop him, even if that means going to Frank Evans for help. Frank deals in information, the dirtier the better. Rugged and rock solid, he’s by far her best ally — and also the most dangerous.

Frank knows better than to get tangled up with the Kings. But something about Journey’s rare vulnerability drags him deep into enemy territory…and into her darkest past. Pretending to be her boyfriend may be necessary for their plan to work, but Frank soon finds helping Journey is much more than just another job — and he’ll do whatever it takes to keep her safe.
Talk With Your Kids

Talk With Your Kids

A guide for parents to help their children better understand the world around them by helping them think through the questions they face regarding honesty, friendship, sensitivity, fairness, dedication, individuality and 103 other character-building issues

Many families and almost all schools spend a great deal of time developing children academically, but studies show tht scholastic achievement is not the only key to future success. Developing non-cognitive skills, which children often learn from their parents, is equally relevant.

Talk with Your Kids prompts thoughtful and effective discussion between parents and children by posing 109 open-ended questions. Many of the questions reflect situations immediately relevant to kids, such as cyber-bullying, cheating in school or in sports, accepting differences, illegal music downloads, what defines lying, and making choices about drugs and sex.

Other questions ask kids to consider larger dilemmas, such as medical ethics and medical testing, declaring war, crime and punishment, eating meat, and more. Parker also offers suggestions to parents on how to keep the conversations going and encourage kids to think more deeply about an issue. Throughout the book are questions based on the theories of famous ethicists and philosophers, including John Stuart Mill, Immanuel Kant, Thomas Hobbes, and Jean Jacques Rousseau.

Best-selling parenting books such as How Children Succeed and Nurtureshock emphasize the importance of strong values in a child. The conversations in Talk with Your Kids help parents achieve this goal.
Strom

Strom

In Strom, Jack Bass and Marilyn W. Thompson deliver a remarkable look at the life of a remarkable — and complicated — politician. First elected to public office in 1929, Strom Thurmond was a pivotal figure in the nation’s politics for more than seven decades particularly when it came to issues of race: the Dixiecrat presidential candidate in 1948, originator of the 1956 “Southern Manifesto” against the Brown vs. Board of Education ruling, holder of the record for a Senate filibuster for his opposition to the 1957 Civil Rights Bill. Yet as a young man Thurmond had secretly fathered a daughter with the family’s black maid, and quietly supported her through college and beyond.

An intense public examination of Thurmond’s legacy began when he left the Senate at age 100, continued when he passed away soon after and only grew when Essie Mae Washington-Williams announced in December 2003 that she was the senator’s long-rumored black daughter.

Bass and Thompson know Strom better than anyone. They both covered him for years and broke the big stories. In Strom, they tell us a great deal about power and politics in our nation and race’s twisted roots in the 20th century South.
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